The Way to Construct An RSS Subscriber List

It’s always worth it to focus a little more on your RSS feed subscriptions because it’s a process already in place, and it can be a good way to bring in more site visitors and keep people returning to your site. So today we’re going to cover three excellent pointers designed to bring more RSS subscribers to you. 

Just like joining an email list, you can’t force people to subscribe; but you can make it easier and market your feed using a variety of methods, widgets, resources, and tools. If you want to pursue feed marketing a bit more, then you may have an interest in MyBlogLog Widget. Often times the easiest way to get someone to do something for us is to ask, and in the case of subscribing to your feeds – if your content is good they may comply. You never know why someone has not done something, like subscribe to your RSS, and it could be a reason as simple as not having a clue about RSS. You could go out of your way a little bit to help them along, and it could even be something like including a page that talks about RSS feeds, etc. So what MyBlogLog Widget does is allow you to do some tracking on your visitors, and then be able to send them a quick message with your request to subscribe.Also, with the MyBlogLog Widget, you can look in your sidebar to see who has visited your site. You can then click on their avatar and shoot them a message thanking them to visit your blog and ask them to subscribe to your RSS feed by giving them a link. But don’t forget that other applications can accomplish this specialized task, and the other ones are BlogCatalog and Bumpzee. Go for the one that you’re comfortable with but do make use of this tactic because it will really help you convert your visitors to subscribers. 

Another strategy that works is giving people a nice gift in exchange for their subscription to your RSS. That is a favored approach to building an email list used by IM marketers for a long, long time; but it has to have some amount of value. Why not do the same with your RSS feed? Just make them a free offer, but give it some thought and make the gift valuable. If you do it well, then you may have a good size list of subscribers that become genuinely interested in your content and site. 

If you have comments on your blog, then approach them and ask them to subscribe. If people think enough of you to comment on your blog, then they are warm prospects and very well may respond positively about it. If somebody is leaving a comment on your blog then it’s most likely that they would convert into an RSS subscriber. Make sure your emails are personal and to the point. That is a simple way for you to get to know your site visitors a little better. You want to find the balance between being rude (too blunt) and wasting their time with a long, rambling email. Everyone wants to be treated with respect, and that is how you should treat them.This strategy won’t take long, but remember it’s your business and the time is worth investing. 

You’ll find, in general, that you’ll have more luck getting people to become RSS feed subscribers if you give them a good reason to do so.

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